Downtown St. Cloud is home to Mantra, an elegant art deco styled, salon and spa. They do a great job of making you feel relaxed when you walk in and refreshed when you leave. Their only problem was that their print and digital materials didn’t share that same elegant art deco feel, they needed an update.
I started with the business cards. Creating some design elements that could be incorporated throughout all of their materials was just the update they were looking for. I added color and texture to the business cards with a watercolor background that made the card eye-catching and an art deco pattern overlay which gave it depth. When I put them together, Mantra’s new brand now matched the look and feel of their downtown space.